The company may collect some information through technology including cookies, pixel or IP Address and where we save the information on browser and device. As well as external devices like marketers to analyze user’s behavior and to collect all the information by using technology. However, cookies are small files of information that collect information from a computer, device or laptop. Cookies help analyze what those users like or dislike. On the other hand, a pixel is a minute area of illumination on a display screen, one of many from which an image is composed. Which normally links with cookies, Downloading the pixel is shown as users get into the screen or what part of the screen the user has connected to. For both cookies and pixels will help a company remember users who have visited the website, quantity or objective of the users. And also, help the company store the information to improve new experiences from users. Improvement for service, advice, offer benefit, product, activities or commercial related to users itself.